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The Myth of AI-Based Performance Marketing for Apparel Brands

In the ever-evolving world of digital marketing, there’s always a new buzzword that promises to revolutionize the industry. Right now, that buzzword is AI-based marketing. Marketing “gurus” everywhere are hyping up AI as the ultimate solution to skyrocketing your Return on Ad Spend (ROAS). They’ll show you flashy screenshots and claim that AI alone can… Continue reading The Myth of AI-Based Performance Marketing for Apparel Brands

7 Best Marketing Strategies to Promote Your Online Clothing Brand

Imagine launching a stunning clothing brand with high-quality designs but struggling to attract customers. No matter how stylish your collection is, if your brand isn’t visible to the right audience, sales will remain stagnant. In a world where new fashion brands emerge daily, simply having great products isn’t enough—you need a powerful marketing strategy for… Continue reading 7 Best Marketing Strategies to Promote Your Online Clothing Brand